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Banner Design & Tracking

Banner DesignA banner whether place on your website or someone elses can be a great way to advertise your product or services, and we are here to help you with that process. We have created hundreds of static and flash banners and are more than happy to assist in creating one, or many for you! Below you find a chart of standard and common banner sizes to assist you in choosing which one is right for you, and if you need to track the effectiveness of your banner campaigns we are glad to help out with that too!

Standard Web Banners

Size Style Gif Weight Flash Weight Example
468 x 60 Full Banner 20 KB 30 KB View Example
728 x 90 Leaderboard 25 KB 35 KB View Example
336 x 280 Square 25 KB 35 KB View Example
300 x 250 Square 25 KB 35 KB View Example
250 x 250 Square 25 KB 35 KB View Example
160 x 600 Skyscraper 20 KB 30 KB View Example
120 x 600 Skyscraper 20 KB 30 KB View Example
120 x 240 Small Skyscraper 20 KB 30 KB View Example
240 x 400 Fat Skyscraper 25 KB 35 KB View Example
234 x 60 Half Banner 15 KB 20 KB View Example
180 x 150 Rectangle 15 KB 20 KB View Example
125 x 125 Square Button 15 KB 20 KB View Example
120 x 90 Button 10 KB 20 KB View Example
120 x 60 Button 10 KB 20 KB View Example
88 x 31 Button 10 KB 10 KB View Example

Common, But Not Standard Banner Sizes

Size Style Gif Weight Flash Weight Example
120 x 30 Button 10 KB 10 KB View Example
230 x 33 Small Banner 15 KB 15 KB View Example
728 x 210 Large Leaderboard 30 KB 40 KB View Example
720 x 300 Large Leaderboard 25 KB 35 KB View Example
500 x 350 Pop-up 30 KB 40 KB View Example
550 x 480 Pop-up 30 KB 40 KB View Example
300 x 600 Half Page Banner 35 KB 45 KB View Example
94 x 15 Blog Button 10 KB 10 KB View Example

*Note: All measurements have been done in pixels.
You should always check with the website where you plan to place the banner ad for their specifications, as their specfications may be different than what is listed above.
 

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